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As Benjamin Franklin famously quipped, “Wine is constant proof that God loves us and loves to see us happy.”But let’s be real—sometimes you just aren’t feeling the whole wine vibe or you might be steering clear of alcohol altogether. But enter Tom Holland, our beloved web-slinger, who seems to have taken a detour from superhero antics to venture into the beverage universe with his new non-alcoholic beer, BERO.
In an age where health-conscious choices are all the rage, Holland’s timing couldn’t be better. With non-alcoholic options popping up, he’s diving headfirst into a trend that’s capturing the hearts of many. And let’s face it: while others are busy pouring pints of the hard stuff, theSpider-Manstar is aiming for a less crowded field. It’s a clever move for the 28-year-old actor, especially considering the heavyweight competition he faces from A-listers like Blake Lively and Bella Hadid.
Tom Holland’s Brewing Ambitions: Non-Alcoholic Beer
On October 13,Tom Hollandtook to social media to announce his brand-new line of non-alcoholic beer, aptly named BERO. This refreshing venture comes on the heels of the actor’s personal journey toward sobriety, which he opened up about over a year ago (seeEntertainment Weekly).
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A post shared by Tom Holland (@tomholland2013)
Back in July, Holland opened up more about his alcohol addiction. During an appearance on theOn Purpose With Jay Shettypodcast (viaBBC), he shared how a “very, very boozy”Christmas led him to realize he might have a problem. The holiday season pushed him to try dry January. He admitted to going sober for that month:
All I could think about was having a drink. It really scared me. I just was like, ‘Wow, maybe I have a little bit of an alcohol thing.’
Holland, now boasting over a year and a half of sobriety, confidently declared:
I’m happy to say it—I was definitely addicted to alcohol. I’m not shying away from that at all.
TheUnchartedstaralso expressed disbelief at how significantly he feels better since stopping drinking, saying he feels amazing.
Cheers to Tom Holland’s Smart Business Move
Now, let’s address the elephant in the room. Tom Holland has made a savvy business move by entering the non-alcoholic arena. Sure, he’ll have to face off against heavyweights likeBlake LivelyandBella Hadid, but the non-alcoholic space has far less competition than the boozy beverage market.
Well, the non-alcoholic beverages market has been on a roll, valued at around$1.3 trillionin 2023 and projected to keep growing as consumers lean towards healthier choices. This shift is especially noticeable among younger folks, like Gen Z, who are more likely to take it easy on their alcohol intake.
Hadid, 28, is one of the brains behindKin Euphorics, a non-alcoholic beverage brand that offers delightful alternatives to traditional drinks. Launched in partnership with Jen Batchelor, Kin Euphorics crafts beverages infused with adaptogens, nootropics, and botanicals aimed at promoting relaxation, lifting spirits, and fostering social connections—all without the downsides of alcohol.
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Meanwhile, Lively has also ventured into the beverage scene with the launch of Betty Booze, a line of canned cocktails, despite being a non-drinker herself. Ryan Reynolds’ wife, 37, said in a statement (viaPEOPLE):
Over the past many years of mixing but not drinking cocktails, it became clear mixers are the unsung heroes of the drink world and deserve just as much love as alcohol.
So, what’s Holland’s game plan? By jumping into the non-alcoholic beverage market, he’s not only tapping into a growing trend but also carving out a niche that has far less competition than the alcohol sector.
Ergo, if you’re looking for a refreshing drink that won’t leave you with a headache, mark your calendars for October 16. BERO is poised to shake things up and prove that you don’t need alcohol to have a good time!
Siddhika Prajapati
Senior Journalist & Content Head
Articles Published :3310
With over 3,300 articles carved into the digital walls of FandomWire, Siddhika Prajapati excels at creating, curating, and elevating engaging stories. She takes pride in giving these stories a home and, of course, she’s got a Google Knowledge Panel to prove it!Whether it’s reviewing the latest drop on Netflix, Amazon Prime, or Apple TV+, or analyzing the cultural echoes of a streaming hit on Paramount+ or Max, Siddhika is always writing three steps ahead of the discourse.
